Digital Content & Copywriter
An exciting opportunity to join our Digital Team as a Digital Content Creator to assist in the further development of the Morrisons digital content strategy. Reporting to our Content & Search manager you’ll use customer, category & market insight to help develop customer centric content across the business and through digital channels.
You’ll be responsible for things like this in the role;
- Delivering compelling content to our customers that engages them with the Morrisons stories of being a Foodmaker and Shopkeeper
- Working with marketing planning to ensure that advertising content is reflective of the Customer and Media plan
- Evolving our content strategy to focus on all forms of content production and content execution relevant to the required channel
- Delivering inspiring and relevant copy to encourage customers to buy our products
- Keeping abreast of copy relevance, tone of voice and what matters most to customers